Website Privacy Policy
Effective Date: 06/01/2026
1. Introduction
Ascend Psychiatry ("we," "us," or "our") operates the website https://www.ascendpsychiatrysc.com (the "Site"). This Privacy Policy explains how we collect, use, disclose, and protect information when you visit the Site or interact with us through it.
This Privacy Policy applies only to information collected through the Site. It does not apply to protected health information ("PHI") that we maintain about our patients as a healthcare provider. PHI is governed by the Health Insurance Portability and Accountability Act of 1996, as amended ("HIPAA"), and our separate Notice of Privacy Practices, available on this Site.
By using the Site, you agree to the terms of this Privacy Policy. If you do not agree, please do not use the Site.
2. Information We Collect
Information You Provide to Us
When you use our contact form, request an appointment, or otherwise communicate with us through the Site, you may provide:
Name (first and last)
Email address
Phone number
The content of any message you send us
Any other information you choose to include
Important: Please do not include detailed health information, diagnoses, or other sensitive personal information in messages sent through the Site or by standard email. Standard email and web forms are not secure methods of transmitting protected health information. For health-related communications, please contact us by phone or through any secure patient portal we provide.
Information Collected Automatically
When you visit the Site, we and our service providers may automatically collect:
Your Internet Protocol (IP) address
Browser type and version
Operating system and device information
Pages viewed, time spent on pages, and click-stream data
The website that referred you to us
Approximate geographic location derived from your IP address
Date and time of your visit
3. How We Use Information
We use the information we collect to:
Respond to inquiries and provide the information or services you request
Schedule, confirm, or follow up on appointments
Operate, maintain, and improve the Site
Monitor and analyze trends, usage, and activity on the Site
Detect, prevent, and address technical issues, fraud, or unlawful activity
Comply with applicable law and respond to lawful requests from authorities
4. How We Share Information
We do not sell your personal information. We may share information in the following limited circumstances:
Service providers: We share information with vendors that help us operate the Site and our practice, including website hosting, analytics, error monitoring, and form processing. These providers are authorized to use the information only as necessary to provide their services.
Legal requirements: We may disclose information if required to do so by law, subpoena, court order, or governmental request, or to protect our legal rights or the safety of others.
Business transfers: If we are involved in a merger, acquisition, financing, or sale of assets, your information may be transferred as part of that transaction.
With your consent: We may share information for any other purpose with your permission.
5. Third-Party Services and Tracking Technologies
The Site uses the following third-party services. These services may collect information about your visit, including your IP address and pages viewed:
Squarespace (website hosting and form processing) - https://www.squarespace.com/privacy
Sentry (error monitoring) - https://sentry.io/privacy
These third parties may set cookies or use similar technologies. We do not control their data practices. Please consult their privacy policies for more information.
6. Cookies and Similar Technologies
A cookie is a small text file that a website stores on your device. We and our service providers use cookies and similar technologies (such as web beacons and pixels) to operate the Site, remember your preferences, measure traffic, and understand how visitors use the Site.
You can set your browser to refuse cookies or to alert you when cookies are sent. If you disable cookies, some parts of the Site may not function properly.
We do not currently respond to "Do Not Track" browser signals because no consistent industry standard for honoring them has been adopted.
7. Data Security
We use commercially reasonable administrative, technical, and physical safeguards designed to protect the information we collect through the Site. However, no method of transmission over the internet or electronic storage is completely secure. We cannot guarantee absolute security.
If you believe your interaction with us is no longer secure, please notify us immediately using the contact information below.
8. Data Retention
We retain information collected through the Site for as long as necessary to fulfill the purposes described in this Privacy Policy, to comply with our legal obligations, to resolve disputes, and to enforce our agreements. Patient records that constitute PHI are retained in accordance with Wisconsin law and applicable federal requirements; consult our Notice of Privacy Practices for details.
9. Your Rights and Choices
Depending on your jurisdiction, you may have the right to:
Request access to the personal information we hold about you
Request correction of inaccurate information
Request deletion of your information, subject to legal exceptions
Opt out of certain uses of your information
Withdraw consent where we rely on consent to process your information
To exercise these rights, contact us using the information below. We will respond as required by applicable law. Note that these rights may be limited where the information is part of a medical record protected by HIPAA or Wisconsin law; in that case, the rights described in our Notice of Privacy Practices control.
10. Children's Privacy
The Site is intended for adults. We do not knowingly collect personal information from children under 13 through the Site. If you believe we have collected information from a child under 13, please contact us so we can delete it.
11. California Residents
If you are a California resident, the California Consumer Privacy Act ("CCPA") may give you additional rights regarding your personal information, including the right to know what personal information we collect, to request deletion, and not to be discriminated against for exercising your rights. Medical information governed by HIPAA or the California Confidentiality of Medical Information Act is generally exempt from the CCPA. To exercise CCPA rights, contact us using the information below.
12. Wisconsin Residents and Other State Law
Wisconsin law provides additional protections for medical and mental health records, which are described in our Notice of Privacy Practices. This Privacy Policy is not intended to limit any rights you have under Wisconsin or federal law.
13. Relationship to HIPAA Notice of Privacy Practices
This Privacy Policy covers information collected through the Site. Protected health information that we collect and maintain as a healthcare provider is governed by our Notice of Privacy Practices, available on this Site and in our office. If a conflict exists between this Privacy Policy and the Notice of Privacy Practices with respect to PHI, the Notice of Privacy Practices controls.
14. Links to Other Websites
The Site may contain links to third-party websites. We are not responsible for the privacy practices or content of those websites. We encourage you to review the privacy policies of any third-party site you visit.
15. Changes to This Privacy Policy
We may update this Privacy Policy from time to time. The "Effective Date" at the top of the policy indicates when it was last revised. Material changes will be posted on the Site. Your continued use of the Site after the changes take effect constitutes your acceptance of the updated policy.
16. Contact Us
If you have questions about this Privacy Policy or our privacy practices, please contact:
Ascend Psychiatry
812 Cormier Rd., Suite 203, Green Bay, WI 54304
Phone: (920) 709-9964
Fax: (920) 214-9647
Email: info@ascendpsychiatrysc.com